When they built their first prototype in 2015, forward opening bino packs weren't a thing. Now it's the standard.
And then they took it one step futher. It started with hunting, then they were fly fishing. After that, they were mountain biking, looking for sheds, and setting trail cameras. You get the drill - because this is your life too. It's full of as many varied adventures as you can fit into it.
So they set out to build a system of gear that's as adept to the various activities as you are.